Top Social Apps on Android in Switzerland: Q1 2025

In the first quarter of 2025, TikTok - Videos, Shop & LIVE demonstrated a fluctuating yet strong performance in Switzerland. Weekly revenue varied, peaking at approximately $156.6K in early January and closing the quarter at around $140.7K. Downloads saw a modest decline from 6K at the start to about 5K by the end of March. The app maintained a robust active user base, starting at 414.4K and finishing the quarter near 415.5K.

Threads maintained a solid presence with a consistent download trend, beginning at 6.4K and tapering off to 5.3K by late March. The active user base experienced growth, starting at 143.8K and reaching approximately 174.5K by the end of the quarter.

Facebook exhibited steady revenue growth, with a high of $6.5K in early March. Downloads were stable, beginning at 4.8K and stabilizing around 4.7K. Active users remained strong, starting at 799.8K and slightly increasing to 820.8K by the quarter's close.

Instagram showed a positive revenue trend, peaking at $12.3K in early March. Downloads fluctuated slightly, beginning at 5.3K and ending at 4.3K. Active users remained substantial, starting at 769.7K and closing at 788K.

Lastly, Instagram Lite experienced a stable download pattern, ranging from 4K to 3.7K. Active users saw a decline throughout the quarter, starting at 20.2K and ending at approximately 15.2K.

These insights, derived from Sensor Tower data, provide a snapshot of the dynamic social app landscape on the Android platform in Switzerland. For more detailed analysis, visit Sensor Tower.